Gerald Belton
(919) 672-4203
3637 Whitwinds Way, Franklinton, NC 27525
Master of StatisticsNorth Carolina State University

Online Program, in progress. Expected Graduation May 2018

BA Mathematical SciencesMay 2015University of Illinois at Springfield

Graduated Magna Cum Laude, GPA 3.8/4.0 Minor in Philosophy

Technology Proficiencies
ProgrammingR, SAS, Python, SQLite, Visual Basic
SoftwareTableau, Git, Microsoft Office Suite
Professional Development
Data Science Specialization2016Johns Hopkins University on Coursera
Presenting Data and Information2009Edward Tufte Seminar
Seven Habits of Highly Effective People2007
Work Experience
North Carolina Department of Health and Human Services2018 - PresentHealth Data Analyst, Office of Compliance and Program Integrity

Using data science to fight Medicaid fraud, waste, and abuse.

Nielsen Media Research2015 to 2018Local Policy Guidelines Committee

• Selected by Nielsen as a subject matter expert • Provide guidance and advice in determining policies and procedures related to the local television industry. • Provide consultation to Nielsen’s Data Science team about practical impact of methodological changes on client TV Stations.

Capitol Broadcasting Company1999 - 2018Research Director, FOX 50

• Collaborated as a key team member in developing new non-traditional advertising campaigns, including "Get Real, Get Tested" which is credited for a 73% increase in the number of HIV tests performed in the state laboratory. • Provide training to Account Executives accessing and using market research materials, and on use of sales-specific software. • Applied data mining techniques to develop prospect lists for the advertising sales team. • Analyzed ratings data and created projections of future ratings and revenue for the station's programming department. • Consulted directly with clients to establish the most effective advertising campaign for their budget. • Developed quantitative and qualitative analyses, actionable recommendations and presentations to best position FOX 50 as a preferred station for client’s advertising. • Communicated complex statistical data in a form that was easily understandable by the local sales team and local advertisers.

WNOL TV1996 - 1999Research Analyst

• Provided staff with quantitative and qualitative analyses for sales and programming. • Created PowerPoint presentations and sales one-sheets.

Tulane University School of Medicine1990-1996Data Manager

• Developed database programs for the OB/GYN Residency program. • Maintained database and produced reports to support the accreditation of the program with the American Congress of Obstetrics and Gynecology. • Searched literature and databases for prior research in support of faculty research projects.

Computer Skills